Applied Sense

Independent management, business an performance consulting and advisory

  • Home
  • Our difference
  • About us
  • What we do
  • Contact us

How Applied Sense makes a difference

Efficiency increase

Planning advisory

You’d rarely start a journey without a destination and a fine map of how to get there. Planning both builds that map and ensures each step you take is in the right direction.

Applied Sense supports and trains not just in the act of planning but in the practice of making the time to plan.

Business advisory

To grow your business and secure its future, Applied Sense can review or help you to develop your business strategy and business plan. We provide independent advice specialised in compliance of operations and organisation practices.

Jorge Fernandez, Applied Sense’s principal, provides board-level advisory services to businesses.

Applied Sense Travel Industry Advisors

Operation and organisation efficiency

We take the time to understand the complexities of your business processes and workflows, whether in your operation or your organisation.

Applied Sense works with you and your team to develop improvement blueprints to take your part of the business to the next level, bringing the whole organisation along.

Technical and digital effectiveness

Most businesses already have the technology and tools to increase productivity, dramatically.

Applied Sense independently assesses your technology, tools and processes and provides optimisation blueprints. This allows you to make the most of what you’ve already invested in, before the next technology upgrade or change.

Applied Sense Travel Industry Advisors

Coaching and mentoring programs

Applied Sense brings more than 35 years of business experience, across a wide range of industries, including wholesale, retail and corporate travel management, digital and transformation services, technology re-marketing and repurposing and numerous other sectors.

We tailor coaching and mentoring programs for business owners, directors and executive staff to support improved performance and development.

Improve efficiency and boost performance

Now is the right time to take your business to the next level

Find out how

Do more with less

Applied Sense offers management consulting and advisory services to business, where the focus is on helping your business to improve efficiency and boost performance. We're based in Pyrmont, Sydney Australia.

Applied Sense principal, Jorge Fernandez

Let’s catch up for a coffee

We're always happy to catch up for a coffee and discuss your challenges and requirements.

Call   +61 2 8078 4374

  • Home
  • Our difference
  • About us
  • What we do
  • Top of page

© Applied Sense 2021. All rights reserved · Applied Sense · ABN 13 178 420 015 | Privacy


We acknowledge the Gadigal people of the Eora Nation as the Traditional Custodians of the Country where we are based in Pyrmont. We recognise their continuing connection to the land and waters, and pay our respects to Elders past and present, and extend that respect to all First Nations people.