There’s a widening gap of executive experience in small to medium business.
Many successful organisations have cut back and been unable or unwilling to invest in growth or strategic projects. Full-time senior resources are expensive and there’s a scarcity of strategic experience in many leadership teams.
Contracting these services as needed gives your business the scope to invest in its growth or restructure and secure its future. The key is better planning, collaboration and delivery practices.
That’s where Applied Sense can help.
Established in 2009, our mission is straightforward: to help you do more with less.
Dedicated to the small-medium business
Our coaching and mentoring programs are tailored to the specific needs of business owners in small to medium business with smaller budgets and tighter resources.
The Applied Sense model is the result of hands-on experience in helping businesses make their operations more efficient. We use industry benchmarks and best practices to develop blueprints that help businesses to boost performance and improve productivity.
What you can expect is to understand how to use your time more efficiently, and make the most of your investments in people, processes and technology. Whether you’re a start-up, up-scaling, resizing restructuring or repurposing your operations, Applied Sense can help your business grow or right-size, develop the client base you desire, and implement the technology and solutions you need.
About Jorge Fernandez, principal and founder of Applied Sense
Jorge joined the travel industry in 1984 after crossing over from a career in biological sciences. Starting in European tour management, he’s worked in diverse areas of the world and across most parts of that industry covering tour operations, wilderness guiding, wholesale, leisure, retail and corporate agencies; consultancy; marketing; and executive management.
Over the past 20 years, Jorge has held many senior executive roles across a number of industries leading to broad business insights. As an operations, performance and compliance specialist, Jorge was sought after in a number of diverse industries providing advisory and director level roles in digital transformation, technology remarketing and repurposing through to the hospitality, retail and executive leadership sectors. Jorge is a member and graduate of the Australian Institute of Company Directors providing advisory services to company boards.
Jorge knows what it takes to lead strong profitable businesses, develop high-performing teams and deliver consistent growth. He’s a hands-on business advisor who focuses on compliance and sustainable outcomes for your business.
Read more about Jorge Fernandez on LinkedIn.
Dellwynne joined Applied Sense to complement the advisory services already delivered to our varied clients.
Dellwynne creates and delivers influential programs for our clients with her depth of experience as a trainer and assessor in the vocational education sector.
Skilled in e-Learning, customer service, coaching, tourism, and instructional design with organisations such as Study Group Australia, Pacific Training, Evolution Hospitality and other Australian Registered Training Organisations.
Dellwynne also adds value to our clients with the many years of experience she brings in team and project management with well known industry names such as Contiki, Adventure World, Flight Centre, Qantas and now Applied Sense
Grow or right-size your business and secure its future
Now is the right time to take your business to the next level