Applied Sense

Management and efficiency consulting to the travel industry

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A little about us

aircraft wingThere’s a widening gap of executive experience in the travel industry.

Many successful organisations have cut back and been unable or unwilling to invest in growth or strategic projects. Full-time senior resources are expensive and there’s a scarcity of strategic experience in travel industry operations.

Contracting these services as needed gives your business the scope to invest in its growth and secure its future. The key is better planning, collaboration and delivery practices.

That’s where Applied Sense can help.

Established in 2009, our mission is straightforward: to help you do more with less.

Dedicated to the travel industry

Our coaching and mentoring programs are tailored to the specific needs of business owners and executive staff in the travel industry.

The Applied Sense model is the result of hands-on experience in helping travel businesses make their operations more efficient. We use industry benchmarks and best practices to develop blueprints that help businesses to boost performance and improve productivity.

What you can expect is to understand how to use your time more efficiently, and make the most of your investments in people, processes and technology. Whether you’re a start-up or up-scaling your operations, Applied Sense can help your business grow, develop the client base you desire, and implement the technology and solutions you need.

About Jorge Fernandez, principal and founder of Applied Sense

Applied Sense Travel Industry Advisors

Jorge Fernandez

Jorge joined the travel industry in 1984 after crossing over from a career in biological sciences. Starting in European tour management, he’s worked in diverse areas within the industry covering tour operations; wilderness guiding; wholesale, leisure, retail and corporate agencies; consultancy; marketing; and executive management.

Over the last 15 years, Jorge has held senior executive roles in online and corporate travel organisations, working for and with groups such as Flight Centre, OTC, SITC and TravelEdge. A member of the Australian Institute of Company Directors, he also provides advisory services to company boards.

Jorge knows what it takes to lead strong profitable businesses, develop high-performing teams and deliver consistent growth. He’s a hands-on business advisor who focuses on compliant and sustainable outcomes for your business.

Read more about Jorge Fernandez on LinkedIn.

About Dellwynne Harkess, director and program delivery for Applied Sense

Dellwynne Harkess

Dellwynne joined Applied Sense to complement the advisory services already delivered to our varied clients.

Dellwynne creates and delivers influential programs for our clients with her depth of experience as a trainer and assessor in the vocational education sector. 

Skilled in e-Learning, customer service, coaching, tourism, and instructional design with organisations such as Study Group Australia, Pacific Training, Evolution Hospitality and other Australian Registered Training Organisations.

Dellwynne also adds value to our clients with the many years of experience she brings in team and project management with well known industry names such as Contiki, Adventure World, Flight Centre, Qantas and now Applied Sense

 
Read more about Dellwynne on LinkedIn.

Grow your business and secure its future

Now is the right time to take your business to the next level

 

Contact Applied Sense

Do more with less

Applied Sense offers management consulting to the travel industry, where the focus is on helping your business to improve efficiency and boost performance. We're based in Pyrmont, Sydney Australia.

Applied Sense principal, Jorge Fernandez

Let’s catch up for a coffee

We're always happy to catch up for a coffee and discuss your challenges and requirements.

Call   +61 2 8078 4374

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